How NukeSuite allows to personalize its statistical report on social networks
Alexandre Oudart / 26 July 2018
“Whoever has no goal will not reach them”, wrote the chinese general Sun Tzu. One could add that the one who does not measure them, is even less likely to achieve his ends! To give you the chance to reach your goals, we are releasing a new version of our statistical analysis tools for Facebook, Twitter & Instagram.
NukeSuite is proud to announce a major update of its statistical analysis tools. There is always more data available coming from social networks. The detailed indicators available for Facebook, Instagram and Twitter require every day to improve activity’s analysis.
Content performance, reach, publication schedules, engagement rate: all indicators must be mastered by community managers.
In addition, there is a wide disparity in the measurement done by the brands. We daily observe the heterogeneous exploitation of the different indicators by NukeSuite’s users.
That’s why we now provide in NukeSuite a tool for customising data usage and improve activity analysis. Each user of the platform can now customise the indicators as he wants and find out on the entire statistical interface the indicators calculated according to his parameters.
Exploring data stored from social networks, NukeSuite presents a comprehensive analysis report. The calculated indicators can be customised from the user’s profile.
Choosing the interactions you want to integrate according to social platforms & defining the type of reach give the opportunity to leverage personal indicators.
Interactions can include likes, comments, shares, different types of clicks, video views or negative feedback.
Once the customisation setup is done, the NukeSuite statistical report highlights the indicators which are customised.
Your full report can include many indicators: community size, fan gain, new fans and net followers, reach, impressions, sponsorship data, number of posts, post types (photo, video, text, link) …), interactions or different commitment rates.
This customisation gives the ability to analyse in a micro view, at the publication level. The interactions, the reach and the engagement rate per post then include your own definition of these indicators.
The set of indicators available for Facebook is available on this page of our support.
You have not yet discovered our tools for analysing your brand’s activity on social networks? Contact us now to discuss it live!
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